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Job
· Senior
Senior Product Manager, Help Center (CX Automation)
Product Manager
• Senior
• Remote
• Full-time
•
USA
On the CX Automation team, you'll own the Help Center — Coinbase's primary self-service channel — driving Automation Rate and CSAT through AI-powered search, personalized article experiences, and self-service workflows.
Responsibilities
- ▹Own the Help Center roadmap across search quality, article strategy, AI summaries, and self-service flows for millions of global customers
- ▹Improve Automation Rate and CSAT by identifying high-impact opportunities to deflect contacts via better self-service and proactive resolution
- ▹Build AI-integrated search and content experiences with ML/LLM partners to enhance relevance, summaries, and contextual quick actions
- ▹Partner with CX Ops, Content Design, Engineering, and Data Science to maintain accurate, high-coverage knowledge across geographies and languages
- ▹Define and track funnel metrics (Automation Rate, Search AtR, CSAT, escalation rate) and use data to drive prioritization
- ▹Collaborate with internal platform teams and third-party vendors to keep chat, voice, and agent-tool integrations seamless
Requirements
- ▹5+ years in product management owning customer-facing surfaces, content platforms, or self-service products
- ▹Experience building or improving search, knowledge management, or self-service, ideally with AI/ML-powered search or RAG retrieval
- ▹Proven ability to define and use support/self-service metrics (automation, deflection, CSAT, escalation) to inform decisions
- ▹Strong cross-functional collaboration across content, engineering, operations, and analytics without owning end-to-end UX
- ▹Experience with Help Center or knowledge base platforms (Contentful, Zendesk, Freshdesk, Salesforce, or similar)
Soft skills
Cross-functional collaborationData-driven prioritizationResponsible use of generative AI
What we offer
- ▹Equity and bonus eligibility
- ▹Medical, dental, and vision insurance
About the company
Coinbase is on a mission to increase economic freedom. It's a remote-first but not remote-only company, with quarterly in-person working sessions called 'surges'.
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