Business Intelligence Director (Adtech)

Stack

Responsibilities

• ▹Review and reshape the Data Science, Business Analytics, and BI functions to support strategic development, product improvement, monetization, forecasting, and budgeting
• ▹Establish an ongoing business modeling approach across all business units, with funnel models translating non-financial metrics into financial impact
• ▹Strengthen and develop the current agile BI department, ensuring continuous team growth and capability building
• ▹Launch a data-driven framework for evaluating new product features, marketing campaigns, and acquisition synergies
• ▹Review the current reporting landscape and build a clear, consistent KPI reporting structure
• ▹Support business leaders in cascading KPIs to their teams and implementing consistent reporting tools
• ▹Build stronger connections between commercial, product, finance, and analytics teams
• ▹Drive a company-wide approach to data-driven decision-making

Requirements

• ▹10+ years of progressive experience in Business Intelligence, Analytics, or Data, including 5+ years in senior leadership roles (e.g., Head of BI, Director of BI/Analytics, Data & Analytics Lead)
• ▹Strong leadership experience in Business Intelligence, Analytics, or Data Science, ideally in a fast-paced digital business
• ▹Proven track record of transforming analytics functions into strategic business partners
• ▹Deep understanding of performance reporting, KPI design, forecasting, budgeting, and business modeling
• ▹Experience translating operational and product metrics into financial impact
• ▹Strong cross-functional leadership skills

Soft skills

About the company

MGID is a global native advertising platform that helps brands reach unique local audiences at scale, using privacy-first targeting technology to connect advertisers and publishers transparently.