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Staff Data Analyst, Marketing Analytics

GetYourGuide
Data Engineer • Principal • On-site • Full-time • 📍 Berlin
📄 View original listing (EN)

GetYourGuide is hiring a Staff Data Analyst for its Marketing Analytics team to help scale marketing investments toward the most incremental and loyal customers. This strategic role owns the entire analytics funnel, from exploration through recommendations to impact measurement, solving cross-channel problems to accelerate growth. It is a hybrid position requiring strong SQL and Python skills and the ability to influence top marketing leaders.

Stack

data scienceJupyterPandasPythonscikit-learnSparkSQL

Responsibilities

  • ▹Develop quantitative analysis and statistical models to evaluate and steer marketing decisions
  • ▹Propose and defend strategic recommendations to top marketing leads
  • ▹Set up and analyse marketing experiments to drive strategic decision-making
  • ▹Explore large datasets, give meaning to data, identify opportunities and issues, and present findings to stakeholders
  • ▹Maintain and improve marketing measurement tools (attribution, experimentation framework, customer lifetime value)
  • ▹Serve as a liaison between the marketing teams and the data engineering team
  • ▹Mentor others in the skills needed for the role

Requirements

  • ▹8+ years of relevant experience interpreting data in an analytics, data science, or business intelligence role
  • ▹Strong knowledge of SQL and Python for analysis (e.g. pandas, scikit-learn, pyspark)
  • ▹Ability to understand user behavior and the meaning behind the numbers, with a track record of sharing insights
  • ▹Prior exposure to digital and performance marketing or SEO, especially data-driven platforms such as Google Ads and Meta
  • ▹Experience with data visualization and reporting tools (e.g. Looker, Jupyter Notebooks, Databricks)
  • ▹Desire to work in an international environment with minimal direction
  • ▹Excellent written and verbal communication skills in English

Nice to have

  • ▹A track record in solving marketing and growth challenges and influencing decisions
  • ▹Experience understanding and modelling marketing journeys
  • ▹Experience with big data tools (e.g. Spark, Hive)

Soft skills

Strong communication and influencing skillsAbility to work with minimal directionMentoringStakeholder engagement

What we offer

  • ▹Annual personal growth budget and mentorship programs
  • ▹Work from anywhere in the world for 30 days per year
  • ▹Hybrid working with three in-office days (Mon, Tue, Thu) and two optional at-home focus days
  • ▹Quarterly team events and yearly company-wide events
  • ▹Monthly transportation and fitness budget
  • ▹Discounts on GetYourGuide activities for you, friends, and family
  • ▹Language reimbursement program
  • ▹Health and wellness benefits

About the company

GetYourGuide connects people with unforgettable travel experiences worldwide. Its Analytics department enables the Marketing organisation to act on data, owning the entire analytics funnel from exploration through recommendations to impact measurement.

Languages: Angol (folyékony)