Technical Product Marketing Manager - Cybersecurity
Canonical is looking for a Technical Product Marketing Manager who combines deep technical understanding with strategic marketing expertise to develop go-to-market plans for its global security and compliance portfolio. This hands-on, multidisciplinary role works closely with product managers, engineering teams, and security experts to understand technical capabilities and translate them into compelling positioning and content. The role sits within the product marketing team, reports to the Product Marketing Lead, and is based remotely in the EMEA region.
Stack
Responsibilities
- ▹Lead the go-to-market strategy and execution for Canonical's range of security and compliance products, including messaging and positioning
- ▹Track the competitive landscape and emerging trends to define product differentiation and value drivers
- ▹Collaborate with engineering and product teams to understand product roadmaps and customer use cases
- ▹Translate technical product capabilities into clear, differentiated messaging for key personas, including Executives, DevSecOps, and platform teams
- ▹Own campaign and content planning for the security portfolio
- ▹Use data and insights to iterate on demand generation strategies and optimize conversion throughout the funnel
- ▹Work with other teams to plan events, webinars and support messaging for paid and social media promotion
Requirements
- ▹A passion for technology and open source - excitement about innovation, software, and community-driven development
- ▹Strong storytelling skills - crafting messaging that resonates with both technical and business audiences
- ▹Growth mindset - thriving on experimentation, learning, and continuous improvement
- ▹Excellent communication skills, both written and verbal
Nice to have
- ▹Technical understanding of the cybersecurity world
- ▹Data-driven mindset, using insights to refine strategies and improve performance
- ▹Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions
- ▹Experience with demand generation, understanding how to translate GTM strategies into pipeline growth
- ▹Comfort working cross-functionally with product, sales, partners, and marketing teams
Soft skills
What we offer
- ▹Distributed work environment with twice-yearly team sprints in person
- ▹Personal learning and development budget of USD 2,000 per year
- ▹Annual compensation review
- ▹Performance-driven annual bonus or commission
- ▹Recognition rewards
- ▹Annual holiday leave
- ▹Maternity and paternity leave
- ▹Team Member Assistance Program & Wellness Platform
- ▹Opportunity to travel to new locations to meet colleagues
- ▹Priority Pass and travel upgrades for long-haul company events
About the company
Canonical is a leading provider of open source software and operating systems, publisher of Ubuntu, the platform for AI, IoT and the cloud. A pioneer of global distributed collaboration with 1200+ colleagues in 75+ countries, founder-led, profitable and growing, mostly remote since 2004, and an equal opportunity employer.